Seriously Fruity by Doozy Vape Co

A forty-flavour range means constant curation and a slow tail. A five-flavour line means you hold the lot, and each is a proven fruit that moves, which is a simpler and lower-risk stock decision. It is part of Doozy's wider Seriously family, so a shop can build a themed section beside the Seriously Soda and the other themes. Sell it with the nic shots a shortfill needs, and shelve it in shortfills. The full brand range is on the Doozy Vape Co page.

Doozy is an established UK brand, so these fruits convert on a name customers know rather than an unknown, which helps a curated line sell without a broad flavour list to hide behind. The five are the everyday fruits that carry a shortfill wall, so it works as the fruit backbone of a shelf. The wider juice range sits on e-liquid wholesale.

A shop that wants a reliable fruit shortfill line without managing a huge list gets the most from it, since the whole set is stockable and turns. A counter chasing the widest possible flavour choice may prefer a sprawling range, though it carries a slower tail. Sold age-verified to over-18s only.