Devices bring customers in; liquid brings them back. E-liquid is the highest-frequency repeat purchase in the category, which is why a shop that ranges it properly can ride out a quiet month on hardware. We stock nic salts, 10ml freebase and shortfills by the box of ten, from brands with a proven rate of sale: IVG, Elux Legend, Bar Juice 5000, Riot and Dinner Lady.
Range strengths in pairs. Nearly every salt line sells overwhelmingly at 10mg and 20mg, so stock both of a flavour or neither; a lone strength on the shelf is a conversation your staff end up apologising for. Freebase 3mg and 6mg still matter to the mouth-to-lung old guard, and shortfills cover the cloud chasers.
Compliance is on us, not you. Every bottle is MHRA-notified and inside the TPD limits, batch-traceable, with a VAT invoice on every order.
122 products
A liquid wall splits three ways and the money does not split evenly. Nic salts take the biggest share, bar-flavour lines like Riot X doing the weekly volume at 10 and 20mg. 10ml freebase holds the light-strength and MTL trade, where a three-strength ladder like IVG 50/50 quietly owns the customers salts ignore. Shortfills serve the tank crowd in big bottles, with nic shots attached to every sale.
Weight a first order roughly six salts to three freebase to one shortfill box and let the till redraw the split within a month; every postcode bends it differently.
The brand landings carry range-level detail worth reading before a big order: IVG wholesale for the broadest single name on the wall and Bar Juice 5000 wholesale for the value salt benchmark. Boxes are ten bottles of one flavour and strength at flat trade prices, so depth decisions stay cheap to reverse.