Smok Novo Master Pod Kit

Five units to a trade box, and a device on a big, established ecosystem is one to range with confidence, since the Novo name sells it and starts a customer on consumables that reorder for months. Price the kit to move it and make the money on the pod, coil and e-liquid reorder that follows. Keep the Novo consumables stocked behind it. The Smok range sits under Smok, and the device on your pod kits shelf.

Margin on the device is the one-off hardware kind, thinner, while the pods, coils and liquid are the recurring earner. Because the Novo installed base is so large, those consumables turn fast, so the kit is worth ranging even at a slim device margin.

This is for the intermediate refill customer who wants a proven, capable pod system from a recognised brand, and for the shop that wants a Novo-ecosystem kit on the shelf. It suits the customer who fills their own liquid and wants more than a bare-bones starter. It does not suit the ex-disposable customer who wants a prefilled convenience device, who is better on a big-puff pod, and it is not a sub-ohm tank-and-mod. Range it as the Novo pod kit, with the consumables stocked behind it.

The Novo Master is refillable and runs on Novo replacement pods and coils, so the reorder is those pods and coils plus e-liquid to fill it, a nic salt or 50/50 suiting the pod draw. Keep the Novo consumables stocked behind it, since a pod kit with no pods is a stalled reorder. The device sits on the vape kits shelf, and the Smok brand under Smok. Age verification applies to trade buyers as standard.