ZYN - Menthol Ice

ZYN trades by the sleeve of five cans, so a sleeve is your reorder unit. The difference with Menthol Ice is depth, because it is the fastest-turning ZYN across almost every counter, the one to never run short of, so carry it deeper than the niche flavours. Roll pricing and mixed-brand ordering sit on the nicotine pouches wholesale page, and the full ZYN range with trade terms on the ZYN wholesale page.

Margin is the steady pouch-consumable kind. Menthol Ice earns less drama than a novelty flavour but more reliability: it reorders on autopilot, which is exactly what you want from an anchor line.

This is the pouch for the beginner, the light user, and the steady customer who wants clean mint and nothing else. At 5mg it will not satisfy a heavy pouch user chasing a strong hit, who should be on an 11mg ZYN or an extra-strong brand. But for the widest slice of the pouch market, the ones who just want a reliable mint, this is the default choice, and stocking it thin is the quickest way to lose a sale.

Menthol Ice is the plain-mint centre of a ZYN line that fans out into fruit-mints and citrus. Build the facing around it, add a stronger option like Blueberry Mint, and browse the full pouch shelf under nicotine pouches. For a counter whose customers lean hard into mint, a mint-specialist brand like Pouch Nurdz is worth ranging alongside. Age verification applies to trade buyers as standard.