Free UK delivery on orders over £150 ex VAT (launch offer)Trade prices shown ex VAT, inc VAT alongsideNo minimum order: start with a handful of boxesWhatsApp trade desk: +44 20 8922 7686Same-day dispatch on orders before 3pmFree UK delivery on orders over £150 ex VAT (launch offer)Trade prices shown ex VAT, inc VAT alongsideNo minimum order: start with a handful of boxesWhatsApp trade desk: +44 20 8922 7686Same-day dispatch on orders before 3pm

Nicotine Pouches Wholesale

Small cans, serious velocity. Nicotine pouches have moved from novelty to fixture staple on UK counters inside three years, and the trade case is straightforward: a tiny footprint at the till, a healthy cash margin per facing, and a customer who comes back every week for the same can.

We carry the full spread. Velo and ZYN for the mainstream trade, Nordic Spirit for the JTI loyalists, and the strong Scandinavian-style lines (Killa, Pablo, Iceberg) that quietly outsell everything else in the right neighbourhoods. Cans come by the sleeve, tens on most strong lines and fives on others, one flavour and strength per sleeve.

Ranging pouches for the first time? Lead with mint at 6 to 10mg and one strong line beside it. The 50mg cans are a repeat line for committed users, not a first impression.

318 products

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Velo - Bright Spearmint

Velo

Velo - Bright Spearmint
2-dots

£26.99

inc. VAT

Velo - Cripsy Peppermint

Velo

Velo - Cripsy Peppermint
2-dots

£26.99

inc. VAT

Velo - Freezing Peppermint

Velo

Velo - Freezing Peppermint
4-dots

£26.99

inc. VAT

Velo - Icy Berries

Velo

Velo - Icy Berries
3-dots

£26.99

inc. VAT

Velo - Mango Flame

Velo

Velo - Mango Flame
3-dots

£26.99

inc. VAT

Velo - Orange Spark

Velo

Velo - Orange Spark
3-dots

£26.99

inc. VAT

Velo - Purple Grape

Velo

Velo - Purple Grape
3-dots

£26.99

inc. VAT

Velo - Ruby Berry

Velo

Velo - Ruby Berry
2-dots

£26.99

inc. VAT

Velo - Tropical Mango

Velo

Velo - Tropical Mango
2-dots

£26.99

inc. VAT

Velo - Wintry Watermelon

Velo

Velo - Wintry Watermelon
3-dots

£26.99

inc. VAT

Nordic Spirit - Blueberry

Nordic Spirit

Nordic Spirit - Blueberry
2-dots

£13.50

inc. VAT

Nordic Spirit - Dark Fizz

Nordic Spirit

Nordic Spirit - Dark Fizz
2-dots

£13.50

inc. VAT

Nordic Spirit - Zesty Pear

Nordic Spirit

Nordic Spirit - Zesty Pear
2-dots

£13.50

inc. VAT

Nordic Spirit - Spearmint

Nordic Spirit

Nordic Spirit - Spearmint
2-dots

£13.50

inc. VAT

Nordic Spirit - Mint

Nordic Spirit

Nordic Spirit - Mint
2-dots

£13.50

inc. VAT

Nordic Spirit - Frosty Berry

Nordic Spirit

Nordic Spirit - Frosty Berry
3-dots

£13.50

inc. VAT

Nordic Spirit - Melon Fresh

Nordic Spirit

Nordic Spirit - Melon Fresh
2-dots

£13.50

inc. VAT

Nordic Spirit - Frosty Mint

Nordic Spirit

Nordic Spirit - Frosty Mint
3-dots

£13.50

inc. VAT

Nordic Spirit - Raspberry

Nordic Spirit

Nordic Spirit - Raspberry
2-dots

£13.50

inc. VAT

Nordic Spirit - Sweet Mint

Nordic Spirit

Nordic Spirit - Sweet Mint
2-dots

£13.50

inc. VAT

Nordic Spirit - Tropical Mix

Nordic Spirit

Nordic Spirit - Tropical Mix
2-dots

£13.50

inc. VAT

77 - Cola & Vanilla

77 Nic Pouches

77 - Cola & Vanilla
2-dots

£21.18

inc. VAT

77 - Cola & Cherry

77 Nic Pouches

77 - Cola & Cherry
2-dots

£21.18

inc. VAT

77 - VB Edition Artic Berry

77 Nic Pouches

77 - VB Edition Artic Berry
2-dots

£21.18

inc. VAT

Weighting a pouch fixture that turns

The working split is mint anchor, strong wing, novelty tail. The anchor is a mainstream mint like Nordic Spirit Mint in its full strength ladder, because it converts newcomers and holds regulars at once. The strong wing belongs to the Scandinavian-style brands, with Killa and Pablo doing the named-demand volume. The novelty tail is one or two flavour cans like Iceberg Cola, which sell as second cans beside a staple rather than instead of one.

Sleeves hold one flavour at one strength, tens on most strong lines and fives on the mainstream names, so the whole fixture above costs a handful of sleeves to test.

The compliance line, plainly

Pouches are tobacco-free and legal to sell where traditional snus is not, a distinction the snus wholesale page unpacks for the customers who use the words interchangeably. Sell 18-plus with Challenge 25 now; the statutory age of sale arrives on 29 October 2026 under the Tobacco and Vapes Act 2026, alongside a free-sample ban. The full can-by-can range lives in the nicotine pouches category.

Related categories & brands

Frequently asked questions

How are nicotine pouches sold at wholesale?
By the sleeve: ten cans on most strong lines, five on brands like Nordic Spirit and ZYN, with roughly 20 pouches to a can. A sleeve holds one flavour at one strength, so a first order covers a range by mixing sleeves across the basket.
Which pouches should a shop range first?
Mint sells first in every market, so anchor there with Velo or ZYN at 6 to 10mg, then add one strong line (Killa or Pablo) and watch which direction your customers pull. Fruit flavours earn their space after mint does.
Are pouches age-restricted like vapes?
Sell them as 18-plus with Challenge 25, full stop. A statutory age of sale for pouches arrives on 29 October 2026 under the Tobacco and Vapes Act 2026, and every serious retailer already treats them exactly like nicotine products because that is what they are.
Are these the same thing as snus?
Functionally yes, legally no. Traditional tobacco snus is banned from UK sale; nicotine pouches are tobacco-free and legal. They sit under the lip the same way, which is why customers use the words interchangeably.
Do pouches need special storage?
No chiller, no humidor, just a shelf. They carry a long best-before and turn fast enough that dating is rarely an issue; rotate stock forward like anything else on the counter.
What margin do pouches make?
Per centimetre of counter space, among the best in the shop. A roll costs less to stock than a device box, sells through faster, and the repeat cycle is weekly. Exact numbers depend on your retail pricing; the trade price per can is printed on each line, no account needed.

All Nicotine Pouches Wholesale products