Head Shot High VG Nicotine Shot

Ten shots to a box, so the per-shot figure is the box cost divided by ten. The nic shot is a low-ticket, high-frequency line with a clean attach: it rings up beside the shortfill on nearly every sale, so it earns its facing many times over. The margin is small per unit but the volume is steady, because a sub-ohm vaper goes through shortfills and therefore shots by the week. Stock it deep and keep it by the shortfill wall, not tucked away. The nic shots shelf and the wider e-liquid wholesale range cover the rest.

Head Shot High VG is the high-VG version of the nic shot, so it suits sub-ohm shortfills where a standard 50/50 shot would thin the ratio and cut the clouds. It is flavourless, so it sets strength without changing the taste of the liquid it goes into. A pod or MTL vaper who wants a 50/50 base is better served by a standard nic shot or a ready-made 10ml salt, so this one is for the DTL crowd. It pairs with any 0mg high-VG shortfill like the Future Juice Elixirs.

Any counter that sells shortfills has to stock nic shots, so this is not a maybe. The high-VG version specifically serves the sub-ohm and cloud crowd, so weight to it if your shortfill trade is DTL-heavy. A shop with no shortfill trade at all has no use for it. Keep a deep stock by the shortfill wall, treat it as an automatic add-on at the till, and reorder before it runs dry. The wider Head Shot range gathers the brand.