Pouch Nurdz - Peppermint

A six-mint range risks losing the customer who just wants the flavour they already know, and Peppermint is the answer to that. It is the profile most pouch users default to when trying any new mint brand, which makes it a natural companion opener alongside Spearmint rather than a can to add later. Once a customer has tried Peppermint and Spearmint, Double Mint becomes the logical next step for anyone wanting more intensity.

Pouch users who already know peppermint from other brands and want the familiar profile rather than a novelty variant, plus staff introducing the Pouch Nurdz range who need a flavour that needs no explanation. The 12mg still sits in the useful gap above mainstream mint ceilings without crossing into strong-shelf territory. Fixture-planning basics sit on the nicotine pouches wholesale guide, and the wider Pouch Nurdz range gives the fuller taxonomy, and the whole fixture browses under nicotine pouches. Sales 18-plus with Challenge 25, statutory from 29 October 2026 under the Tobacco and Vapes Act 2026.