IVG wholesale starts, for most UK shops, with one device. Ask a customer to name an IVG product and the answer is the 2400: a 4 in 1 kit carrying four 2ml flavour cartridges on a 1750mAh rechargeable body, 2400 puffs at 20mg. We stock it in trade boxes of five alongside the rest of the current range, 23 lines deep, from the XL 35K and the prefilled Pro and Smart kits down to the nic salts and 50/50s that built the brand name years before the hardware did.
What the range needs, and what no supplier page seems willing to provide, is a map. IVG names its devices generously and several chase the same customer. Think in three tiers. The 2400 family is the anchor: the kit first, then the 2 in 1 and 4 in 1 reload packs that bring its owners back to your counter. The XL 35K sits above it for the heavy user, refilling its pod from included containers instead of binning it. The prefilled mid-range, Pro 12, Pro 2, Smart and SAVR, overlaps enough that ranging all four mostly splits your own sales; pick one and let the till argue about the rest.
Liquids are the quiet half of the brand. IVG Intense covers nic salts at 10mg and 20mg, the 50/50 range runs 3, 6 and 12mg for the everyday MTL trade, and both box in tens where the hardware boxes in fives. Terms are the same as every line here: no minimum order, trade pricing once a free account is approved, £5.99 tracked delivery, free over £150 ex VAT while the launch offer runs, weekday orders before 3pm out the same day.
23 products
Start where the counter requests start. The IVG 2400 4 in 1 kit hangs four 2ml flavour cartridges off one rechargeable 1750mAh body, 2400 puffs at 20mg, and three years of brand advertising mean nobody has to be told what it is. Behind it sit the reload packs, 2 in 1 and 4 in 1, four cartridges to a pack. Kit and reloads alike arrive in trade boxes of five.
The reloads are where the fixture earns. A kit sale is a one-off; the cartridges are a habit, and the shop that keeps the reload flavours in stock collects that habit weekly. Hold roughly two boxes of reload packs for every box of kits and reorder the packs first, because a 2400 owner who finds the cartridge shelf empty twice starts buying kits from someone else.
For the heavy user there is the XL 35K kit, a screen-fronted device that tops its 2ml pod up from two included 10ml refill containers rather than binning anything, with replacement pods boxed in fives as well. It costs more per unit and lasts weeks, which makes it the trade-up conversation your staff can actually win.
The liquid side is older than the hardware and still pays rent. IVG Intense covers nic salts at 10mg and 20mg, IVG 50/50 runs 3, 6 and 12mg for MTL kit owners, and the 70/30 100ml shortfills serve the sub-ohm shelf. All box in tens. A counter that sells the 2400 sells Intense beside it without trying; ranging logic for the whole liquid fixture lives on the e-liquid wholesale page.
Pro 12, Pro 2, Smart and SAVR all chase the same prefilled customer at similar money, and four overlapping facings just divide one sale four ways. Anchor on the 2400, offer the XL 35K as the step up, and add a single mid-range kit only when customers request one by name.
Put IVG on the counter this week
Kits and reload pods in fives, liquids in tens, no minimum order. Tracked delivery at £5.99, free over £150 ex VAT while the launch offer runs.