Velo - Cherry Ice
by Velo
No reviews yet — be the firstThe familiar fruit ask: cooled dark cherry at 10mg, sold by the sleeve of ten cans.
£26.991 sleeve · 10 cans · inc VAT
Per unit
£2.70
Per sleeve
10
Min order
1 sleeve
Quantity:
Free delivery over £40
Same-day dispatch
TPD compliant
Trade support
Written and stock-checked by the BestUKWholesaler trade desk · Updated July 2026
The fruit flavour customers already know
Velo Cherry Ice trades on recognition. Dark cherry over a cool finish, 10mg per pouch, one strength, sold by the sleeve of ten cans. Cherry is the fruit flavour British customers name without looking at the shelf; it carries decades of confectionery and cough-sweet memory, so the can needs no explaining at the till. On a Velo facing that makes it the usual second stocking decision, straight after the mints.
One strength keeps the decision small. There is no light or strong version to judge, just one line to add and one to reorder.
- Cherry with a cooled finish, a profile UK customers ask for by name
- Single 10mg strength, the middle of the mainstream band
- The natural second can once the Velo mints are proven
- Sleeves of ten suit counters that reorder monthly, not weekly
On this page
Sleeve economics and the second-can slot
Ten cans to a sleeve is a heavier commitment than the five-can brands, which changes who should buy it. A counter shifting a few pouches a week will sit on this sleeve for a month or more; a counter with proven Velo trade clears it without noticing. Stock the mints first, let them prove the fixture, then give cherry the second slot, ahead of the more speculative Tropical Ice. Opening-order shapes and the full range logic are on the Velo wholesale guide.
Who reaches for it, and when to hold off
Its customer skews a little older than the tropical cans: the ex-smoker who wants a flavour with some weight to it, and the settled mint user adding variety. At 10mg it sits mid-band, strong enough to satisfy, gentle enough not to startle. Hold off when your pouch trade is strength-led, because a 20mg-by-default customer base will leave it on the shelf; that budget belongs with the harder brands on the nicotine pouches wholesale guide. And if fruit trade at your till skews young and sweet, the tropical can earns the slot first. The whole fixture browses under nicotine pouches.
Specifications
| Format | Tobacco-free nicotine pouches |
|---|---|
| Trade unit | Sleeve of 10 cans, single strength |
| Strength | 10mg per pouch |
| Flavour | Dark cherry with a cool finish |
| Brand | Velo |
Frequently asked questions
How is Velo Cherry Ice sold at wholesale?
By the sleeve of ten cans in a single 10mg strength. One order line covers the whole flavour.
Is 10mg strong for a nicotine pouch?
It is the middle of the mainstream band. Regular pouch users find it comfortable; customers used to the strong Scandinavian-style brands will consider it mild. Staff should pitch it by flavour, not strength.
Should Cherry Ice be in a first Velo order?
Usually as the second can. Open with the mints, which anchor every pouch facing, then add cherry once the fixture has regulars. It is the fruit flavour most likely to convert without sampling.
Who actually buys cherry nicotine pouches?
Slightly older fruit customers and ex-smokers who find tropical flavours sweet. Cherry reads familiar rather than adventurous, which is exactly why it converts at the till.
When is this sleeve the wrong buy?
For low-velocity counters still proving pouch demand, and for strength-led shops. Ten cans of a mid-strength fruit is money parked if your customers default to 20mg or barely buy pouches at all.
Delivery
| Tracked UK delivery1–2 working days, dispatched same day before 3pm | £5.99 |
|---|---|
| Orders over £150 ex VATfree tracked delivery (launch offer) | Free |
Order before 3pm on a working day and stock leaves the same afternoon on a tracked courier, with the tracking number in your inbox before it arrives. No minimum order: the flat rate covers a single box just as happily as a full re-stock. Everything is TPD-compliant UK stock.
Returns & claims
Check your delivery when it lands. Anything damaged in transit, short-shipped or picked wrong is replaced or credited in full; tell us within 48 hours of delivery and we sort it, return postage on us. Sealed, unopened stock in resaleable condition can come back within 14 days. Because pods, liquids and pouches are hygiene-sealed, opened units can only be returned when faulty.
Full details on our returns & refund policy page.
Customer reviews
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