Free UK delivery on orders over £150 ex VAT (launch offer)Trade prices shown ex VAT, inc VAT alongsideNo minimum order: start with a handful of boxesWhatsApp trade desk: +44 20 8922 7686Same-day dispatch on orders before 3pmFree UK delivery on orders over £150 ex VAT (launch offer)Trade prices shown ex VAT, inc VAT alongsideNo minimum order: start with a handful of boxesWhatsApp trade desk: +44 20 8922 7686Same-day dispatch on orders before 3pm
Clew - Menthol 10mg · 2-dots — buy online at Best UK Wholesaler

Clew - Menthol

by Clew

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Clew Menthol 10mg cold-mint tobacco-free pouches, sold by the sleeve of ten cans at trade prices.

£24.711 sleeve · 10 cans · inc VAT

Per unit

£2.47

Per sleeve

10

Min order

1 sleeve

Strength: 10mg · 2-dots

Quantity:

Free delivery over £150 ex VAT
Same-day dispatch
TPD compliant
Trade support

Written and stock-checked by the BestUKWholesaler trade desk · Updated July 2026

What a sleeve of Clew Menthol does for a shop

Clew Menthol is the pouch to convert a first-timer with. It puts the two things a shop wants in an entry SKU into one can: menthol, which is the flavour a smoker already knows and the one pouches sell most of, and a gentle 10mg strength that a beginner can actually handle. It trades by the sleeve of ten cans. If a customer has never tried a pouch, this is a strong candidate for the one you hand them.

That combination is rarer than it sounds. Plenty of gentle pouches are fruit-led and plenty of mints are too strong for a beginner; Clew Menthol is both mild and mint, which is exactly what starts a pouch habit in someone stepping off cigarettes. At 10mg it sits below the 15mg brands and just under a mid-strength ZYN, so it does not overwhelm. It is not for the established pouch user, who will find 10mg does little and should be on a stronger brand, and it is not for the customer chasing a hit. Range it as the conversion mint on the gentle end of your shelf.

  • The pouch to convert a first-timer with
  • Mint the volume flavour, 10mg the manageable strength
  • Sleeve of ten cans for trade, tobacco-free
  • A customer-acquisition line, not just a product
On this page

How the sleeve of 10 works

Clew trades by the sleeve of ten cans, and Menthol is the Clew to carry deepest, since mint outsells every other flavour and a gentle menthol is the entry brand’s strongest line. Lead your Clew facing with it, then the fruit flavours for variety. Roll pricing and mixed-brand ordering sit on the nicotine pouches wholesale page, and the full Clew range on the Clew page.

Margin is the steady pouch kind, and a conversion SKU pays beyond its own sale: the customer it starts on pouches often trades up through your whole shelf over time, so a gentle menthol is a customer-acquisition line as much as a product.

Who Clew Menthol suits

This is for the beginner, the smoker trying a pouch for the first time and the light user who wants clean mint without a hard hit. The menthol familiarity and the gentle strength make it the easiest first pouch to say yes to. It does not suit an established pouch user, who will not feel 10mg and wants a stronger brand, and it is not a flavour-chaser’s line. If a customer wants an even softer start, a 5mg mint like ZYN Menthol Ice is a rung down. Range Clew Menthol as the on-ramp.

Where it sits in the Clew range

Menthol anchors Clew’s mint-forward lineup, with a fruit like Watermelon covering the customer who wants sweet over cool. Range the mint deepest and the fruits around it, keep them with the rest of your nicotine pouches as the gentle end of the shelf, and browse the full Clew range on the brand page. Age verification applies to trade buyers as standard.

Specifications

FormatTobacco-free nicotine pouch
Trade unitSleeve of 10 cans
Strength10mg per pouch
FlavourCold menthol
BrandClew
Age restriction18+, age-verified trade

Frequently asked questions

Why is Clew Menthol a good first pouch?
It combines the two things a beginner wants: a familiar menthol flavour, which a smoker already knows, and a gentle 10mg strength they can handle. That mint-and-mild combination is the easiest first pouch to convert a new customer with.
How strong is Clew Menthol?
10mg per pouch, a gentle entry strength below the 15mg brands. It suits a beginner or light user; an established pouch user will find it too mild and should be on a stronger brand.
How many cans are in a sleeve of Clew Menthol?
Ten. Clew trades by the sleeve of ten cans, and Menthol is the Clew to carry deepest, since mint outsells every other flavour.
Who should a shop sell Clew Menthol to?
The beginner and the smoker trying a pouch for the first time. It is a conversion SKU, so it earns its place by starting new customers on pouches, who then trade up through the rest of your shelf.
Are Clew pouches tobacco-free?
Yes. Clew pouches are tobacco-free, using nicotine in a plant-fibre pouch. Age verification applies at trade, as with all nicotine products.

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