Velo - Orange Ice

The pouch wall has two names that recruit on their own, and this is one of them. A shop that stocks only one leaves the other brand's loyalists walking out, since a Velo buyer rarely settles for a substitute. Face Velo alongside the ZYN range rather than choosing between them, and let each brand hold its own customers. The trade view on Velo, price bands included, sits on Velo wholesale.

Velo ships ten cans to a box where some brands ship five, so each flavour is a bigger commitment of shelf and cash. That rewards picking the flavours you will actually turn rather than spreading across the range. Orange Ice at 10mg is a medium everyday, the sort of steady seller that justifies the deeper box, while slower novelties do not. A sharper citrus sibling, Velo Tangy Lime, sits in the same box format, and category planning for the wall is on nicotine pouches wholesale.

Any pouch fixture with Velo footfall should carry a cool citrus, and this is the brand's version of it at a comfortable medium strength. A counter whose Velo trade is all mint or all strong may turn a citrus slowly, so read your own sales before ordering ten cans deep. Sold age-verified to over-18s only, and it browses the fuller nicotine pouches wall alongside the mint and berry lines.