77 - Pink Punch
No reviews yet — be the firstSweet mixed-fruit punch at a single 10.4mg, sold by the sleeve of ten cans, the value fruit pouch.
£21.181 sleeve · 10 cans · inc VAT
Per unit
£2.12
Per sleeve
10
Min order
1 sleeve
Quantity:
Free delivery over £40
Same-day dispatch
TPD compliant
Trade support
Written and stock-checked by the BestUKWholesaler trade desk · Updated July 2026
The value fruit punch
77 Pink Punch is a sweet mixed-fruit punch at a single 10.4mg, sold by the sleeve of ten cans. It is the value-tier take on a flavour the premium brands charge more for, a bright fruit blend for the customer who wants a familiar sweet pouch without the premium ticket. Part of the wider 77 range, priced to undercut the big pouch names.
The trade case is simple economics. Pink punch is not a flavour anyone needs educating on, so a value version sells on price against an identical premium one.
- Sweet mixed-fruit punch, a familiar flavour
- Single 10.4mg strength, one sleeve to stock
- Value pricing under the premium pouch names
- The price-led answer to a premium fruit pouch
On this page
Selling a familiar flavour on price
The premium brands own the shelf on name, not on flavour, and a fruit punch tastes much the same whoever makes it. That is the opening a value brand like 77 works: the same sweet punch a customer would pay premium for, offered cheaper, which wins the price-led buyer without losing the taste they wanted. Face it beside 77's other fruits such as 77 Forest Fruits and 77 Strawberry to build a value fruit block that undercuts the premium fixture next to it. Category planning is on nicotine pouches wholesale.
One medium strength, kept simple
Pink Punch comes at 10.4mg alone, the everyday band most pouch users sit at, which keeps stocking it to a single sleeve with no ladder to manage. That suits a value line: the point is a keen price on a familiar flavour, not a spread of strengths. A customer wanting lighter or stronger is served elsewhere on the wall. It browses on the nicotine pouches shelf.
Which counters should stock it
A shop with price-conscious pouch trade and fruit demand gets the most from it, since that is exactly the buyer a value fruit punch catches. A counter serving only premium-brand loyalists gains less, because those customers buy on name. Sold age-verified to over-18s only, and never up-sold on strength.
Specifications
| Format | Tobacco-free nicotine pouches |
|---|---|
| Trade unit | Sleeve of 10 cans, 10.4mg |
| Strength | 10.4mg (Medium) |
| Flavour | Pink Punch (mixed fruit) |
| Brand | 77 |
| Tier | Value |
Frequently asked questions
How is 77 Pink Punch sold at wholesale?
By the sleeve of ten cans at 10.4mg, with no minimum order. It is a single-strength line, which keeps stocking it to one facing.
Why stock a value fruit punch over a premium one?
Price. The flavour is much the same whoever makes it, so a value version wins the price-led buyer without losing the taste. Premium brands sell on name, not on a different punch.
Why only one strength?
It comes at 10.4mg, the everyday band. A value line keeps things simple with a single sleeve rather than a ladder, so a customer wanting lighter or stronger is served elsewhere.
Who is it for?
The price-conscious pouch buyer who wants a familiar sweet fruit without the premium ticket. Premium-brand loyalists buy on name and gain less from it.
Are 77 pouches age-restricted?
Yes. Nicotine pouches are sold age-verified to over-18s only, the same as the rest of the pouch wall.
Delivery
| Tracked UK delivery1–2 working days, dispatched same day before 3pm | £5.99 |
|---|---|
| Orders over £150 ex VATfree tracked delivery (launch offer) | Free |
Order before 3pm on a working day and stock leaves the same afternoon on a tracked courier, with the tracking number in your inbox before it arrives. No minimum order: the flat rate covers a single box just as happily as a full re-stock. Everything is TPD-compliant UK stock.
Returns & claims
Check your delivery when it lands. Anything damaged in transit, short-shipped or picked wrong is replaced or credited in full; tell us within 48 hours of delivery and we sort it, return postage on us. Sealed, unopened stock in resaleable condition can come back within 14 days. Because pods, liquids and pouches are hygiene-sealed, opened units can only be returned when faulty.
Full details on our returns & refund policy page.
Customer reviews
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